Furr, Nathan <br/><br/>
When Your Moon Shots Don't Take Off :  How science fiction and other unconventional tools can fire the imagination and lead to breakthrough growth / 
Nathan Furr, Jeffrey H. Dyer, Kyle Nel. 
 - Boston, MA:  Harvard Business Publishing  Jan/Feb 2019 
 - 97:1; 112-117 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Creative ability in business.<br/>Industrial management.<br/>Leadership.<br/>Technological innovations--Management.
<br/><br/><label>LC Class. No.: </label>HBR  / 97:1 2019