000 00682nam a2200205Ia 4500
999 _c1078
_d1078
005 20201127082826.0
008 190726s9999 xx 000 0 und d
050 0 _aHD 59.2
_bM33 1993
100 1 _aMackiewicz, Andrea
_eauthor.
245 1 4 _aThe Economist intelligence unit guide to building a global image /
_cAndrea Mackiewicz.
264 1 _aNew York :
_bMcGraw-Hill,
_c1993.
300 _a184 pages
650 0 _aCompetition, International.
650 0 _aCorporate image.
650 0 _aCorporate image
_xCase studies.
650 0 _aStrategic planning.
852 _d2/14/2018.
942 _2lcc
_cBK